The Creators Blueprint

The Creators Blueprint

THE COMPLETE DTC-FIRST CPG PLAYBOOK

Build a Profitable Online Consumer Brand Before (or Instead of) Retail

David Olusegun's avatar
David Olusegun
Feb 11, 2026
∙ Paid

TABLE OF CONTENTS

  1. The DTC-First Philosophy

  2. The 12-Month DTC Launch Roadmap

  3. Product-Market Fit for DTC CPG

  4. E-Commerce Platform Setup

  5. Unit Economics & Pricing Strategy

  6. Subscription Model Mastery

  7. Performance Marketing for CPG

  8. Content & Community Strategy

  9. Customer Retention Engine

  10. Operations & Fulfilment

  11. Scaling DTC Profitably

  12. The Retail Transition Decision

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