Why Your Launch Will Probably Fail (And How to Fix It)
THE COMPLETE LAUNCH ENGINE PLAYBOOK - Build unstoppable momentum from day zero to explosive growth (without spending a fortune on ads)
Here’s the truth: 92% of product launches fail to meet expectations.
Not because the products are bad, but because founders make the same fatal mistakes launching too early or too late relying on ads that don’t stick and building in silence until “launch day.”
Meanwhile the 8% who succeed understand that launch day is the end of the campaign, not the beginning.
They’ve already built anticipation, created scarcity and turned their audience into a distribution engine before they ever flip the switch.
This playbook shows you exactly how they do it. You’ll learn the frameworks used by founders who’ve generated 10,000+ person waitlists, £100K+ in pre-orders, and viral launches without ad spend.
No theory, no fluff just the battle tested strategies that separate launches that win from the 92% that disappear into the void.