Last week I talked about Hershey buying LesserEvil; now I’m back with another sweet play from Hershey: a $75.5M acquisition of Sour Strips, a sour candy brand built by… wait for it… fitness influencer Maxx Chewning.
How Maxx Chewning Sold Candy for $75M: The…
Last week I talked about Hershey buying LesserEvil; now I’m back with another sweet play from Hershey: a $75.5M acquisition of Sour Strips, a sour candy brand built by… wait for it… fitness influencer Maxx Chewning.